O people of this neighborhood, Whoever desires elevation among his people, let him beautify his home, And whoever desires to honor his guest, let him present well what he offers him, And whoever desires his home to be talked about, let him start with his kitchen. For the home is the address of its people, and the kitchen is the first place where stories of generosity are made. And we craft for you the kitchen that befits your home; We design it according to your space, and execute it with the hands of our craftsmen, So that it is as you desired, not as people are accustomed to. So if you want the difference, let its beginning be from your kitchen.